VELUM is a luxury fine dining template built from first principles — not assembled from off-the-shelf parts. The brief was clear: create a digital presence that communicates refinement before a visitor reads a single word, integrated with a reservation engine that handles the complexity of high-end hospitality.
The project expanded beyond a website into a complete digital system: a custom reservation engine, private dining management, and an administrative dashboard that gives operators full operational visibility. Every element was engineered to match the brand precision of the physical experience it represents.
Luxury hospitality businesses need more than a beautiful website. They need a complete digital ecosystem: an immersive visual experience that communicates brand value instantly, integrated with a reservation engine that handles the complexity of tasting menu formats — fixed seatings, private dining rooms, dietary requirements, and group bookings.
Off-the-shelf solutions like OpenTable and Resy break the brand experience with third-party iframes and generic interfaces. The solution had to be custom, end-to-end, and indistinguishable from the brand itself.
We built VELUM from scratch in React and Supabase. The visual identity system was established first: a restrained pastel palette anchored by warm ivory and aged gold, a hairline wordmark, and a V monogram that works at any scale — from favicon to full-screen.
The reservation system handles real-time availability across multiple dining formats — tasting menu seatings at fixed times, the chef’s table, and private dining rooms. Automated confirmation emails, modification flows, and cancellation handling were all built to match the brand voice: warm, precise, and unhurried.
The admin dashboard gives operators complete visibility: reservation management, seating capacity, dietary requirement tracking, revenue reporting, and menu management — all in a single interface designed with the same care as the public-facing site.
Real-time availability across tasting menu seatings, chef’s table, and private dining rooms. Handles group bookings, dietary requirements, and special occasions.
Dedicated flow for private dining enquiries — multiple rooms, custom menus, AV requirements, and dedicated service. Full inquiry-to-confirmation pipeline.
Complete operational visibility: reservation management, seating capacity, dietary tracking, revenue reporting, and menu management in one interface.
Restrained pastel palette, hairline wordmark, V monogram, and a nine-course tasting menu presentation — every visual element engineered for luxury.
Confirmation, reminder, and modification emails built to match the brand voice. Cancellation handling with waitlist management.
95+ Lighthouse score. Sub-1.5 second load time. WCAG AA compliant. Optimized for Core Web Vitals without compromising visual sophistication.
“VELUM demonstrates that luxury brand websites can be as technically sophisticated as they are visually exceptional. Precision in every layer.”
Every THORGE website is built exclusively for your business, from scratch.
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